Mobile Payments: To Invest or Not to Invest?
As humans, we’re all tempted by shiny new objects. As consumers, that can be the newest iPhone (that functions a lot like the last one that…
Post Written by Natasha Janicon July 15, 2019
Use Case: Custom Segments
Post Written by Natasha Janicon July 25, 2019
What are Custom Segments? There are seemingly infinite channels through which customers can interact with your brand. There are also…
Use Case: Custom Data
What is Custom Data? Every home has one. A drawer with assembly manuals, screw drivers, extra chargers and a handful of pens or markers…
Post Written by Natasha Janicon June 21, 2019
It's Time to Move Beyond Segmentation
In the marketing world, segments represent the nearly infinite ways that consumers can be grouped based on demographic, behavioral…
Post Written by Natasha Janicon June 14, 2019
Beginning at the End: Customer Engagement Should Always Start With an Outcome
When marketers think of outcomes, it’s usually along the lines of KPIs based on industry standard measures: impressions, open rates…
Post Written by Natasha Janicon May 17, 2019
Does Every Retailer Need a Mobile App?
When retailers envision the customer experience they want to deliver, the first order of business is often, “We need a mobile app.” As…
Post Written by Natasha Janicon April 18, 2019
Super Bowl LIII: Settling the Big Corntroversy
If you weren’t falling asleep during a not-quite-thrilling game this past Sunday, then you likely bore witness to Bud Light’s commercial…
Post Written by Natasha Janicon February 07, 2019
Digital Crusaders: Retailers Revolutionizing the Customer Experience
The buzziest marketing phrase of 2019, outside artificial intelligence , is customer experience . We’ve all read about it, talked about it…
Post Written by Natasha Janicon January 28, 2019
Hatch and Stuzo Partner to Enable Retailers to Better Manager Customer Lifecycles Across Channels
Hatch Standardizes Loyalty Infrastructure On Stuzo’s Open Commerce Platform CHICAGO, IL, December 4, 2018 -- Stuzo, the leading provider of…
Post Written by Hatch Loyaltyon December 04, 2018
Hatch Announces New CEO, Jake Kiser
Jake Kiser will lead Hatch as it continues its focus on being the leading customer activation engine for enterprise retailers. He will…
Post Written by Hatch Loyaltyon November 30, 2018
