Tutorials & Guides

Tutorials

End-to-end real-world examples of using Hatch to support the marketing program as a whole, as well as support specific initiatives.

Offer Management

Membership Managment

Activity Management

Guides

Guides on how Hatch uses specific concepts to execute your loyalty program.

Membership Profiles

Membership Profiles represent optional extensions to the information that members may provide to your loyalty program. This data may be collected on behalf of a member and stored in an appropriate Profile, then be used to activate members with tailored marketing communication or personalized Offers.

Program Configuration

Consumer Behavior

Offers

Offers are the primary tool used to encourage a desired change in consumer behavior. They are composed of five components:

Rewards

Rewards are the tangible benefit(s) that a member can purchase with their accumulated points. They are comprised of two components: